Posts Tagged ‘Sex Pistols’

The Beatles, Rolling Stones and Sex Pistols to form Olympics supergroup?

June 11, 2011

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Organisers of the London 2012 Olympics are reportedly trying to bring together stars from The Beatles, the Rolling Stones and the Sex Pistols to form a spectacular British supergroup for the opening ceremony.

They are said to be hoping that Sir Paul McCartney and Ringo Starr will agree to team up with Sir Mick Jagger and John Lydon for the global event.

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Sex Pistols’ John Lydon to become the face of British butter

September 19, 2008

 

Back in 1976, Johnny Rotten sang about being “an antichrist” and “an anarchist” and expressed the youthful anger that many of today’s fiftysomethings felt about the British establishment in the late 1970s.

 

Today, he’s telling us to spread British butter on our toast, just like the gentry…

 

In a surprise announcement, former Sex Pistol John Lydon has been unveiled as the “new face” of Dairy Crest’s Country Life butter. He will star in a new television advertising campaign for the brand this autumn.

 

In the TV commercial, the 52-year-old punk icon apparently replaces his trademark torn jeans and ripped t-shirt with a country squire outfit – complete with tweed suit, plus fours, yellow waistcoat and riding boots.

 

“We don’t think enough people know Country Life is the only major British butter brand and John gets the message through loud and clear,” a spokesperson for Dairy Crest told marketing web site http://www.mad.co.uk.

 

“He is seen as a great British icon. His independent views are part of his consumer appeal and his tongue-in-cheek sense of humour shines through in our TV advertising,” the spokesperson added.

 

With the Sex Pistols’ 2008 tour dates between June and September billed as ‘The Combine Harvester Tour’ – and now Lydon’s endorsement of Country Life butter – it looks like the punk legend is becoming increasingly rustic in his middle age.

What next? A role in BBC Radio 4’s The Archers?


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